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Search engines rely on relevant text to determine your Web site's ranking. Include as much text as possible, and stay away from graphic intensive Web pages. If your site primarily uses graphics and has little or no text, you may be hurting your chances for top rankings. The most important thing on your homepage is TEXT, and be sure to include your keywords in the text! Fast Fact: Place at least 200 words of text on every page of your Web site.

Keyword Suggestion Tool

This tool allows you to find related keyword search terms to be used in your marketing strategy. Not sure what terms to bid on? Not sure what terms to optimize for? It is crucial to target the best phrases in terms of traffic and competitive nature when marketing your site online. Research a variety of search terms related to your site, including how many times they were searched upon in the previous month. Please note: No intellectual property screen is run with this tool. Suggested terms may be subject to trademark rights of a third party.
 

Keyword Density Analyzer

Use this tool to determine the optimum keyword density percentage for any given search engine. Keyword density is the ratio of a keyword or keyword phrases to the total number of words, or depth of a page. Keyword density is a critical factor of search engine optimization; to rank at the most optimal level, your keyword density must not be too high or too low. Although each search engine varies, if possible, keep the ratio close to 2-8%.

 

Link Popularity Check

Link Popularity Analysis is one of the best ways to measure your site's overall visibility. Link Popularity refers to the total number of links or "votes" that a search engine has found pointing to your Web site from other sites in their database. This free Link Popularity tool will show you the total number of pages in the major search engines that link to your site, so you can see how your site compares to competitors and other major online players.
Results may take up to 15 seconds to process.
 

Search Engine Spider Simulator

A search engine spider is software that crawls around the Web and reads Web pages. These spiders then take that information to their home base, the database or index, to be included in search engine listings. It is important to know exactly what search engine spiders see when crawling your Web site. This tool displays the text and links that a search engine spider would see when it crawls a page.


See through the eyes of a spider: What a search engine sees when it reads your site.

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